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Literasi Kewirausahaan dan Daya Saing Usaha yang Berkelanjutan
The low competitiveness of small and medium enterprises is caused by weak entrepreneurial literacy.
Sustainable business only on the economic aspect on a small scale. The purpose of the study was to determine
the relationship between entrepreneurial literacy, business competitiveness and sustainable business. The
research method uses a constructivist paradigm with interview data collection techniques, observations with
participants, convection entrepreneurs, participants in learning literacy, literacy organizers, and local
entrepreneurs. The results of this study indicate that the entrepreneurial literacy of the participants is still
limited and the ability to increase competitiveness is hampered due to the non-optimal availability of resources
and understanding of the structure of the convection industry and business governance. Economic, social, and
environmental aspects have not become the focus of attention of convection entrepreneurs.
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